INTRODUCING SIIA COSMETICS

SIIA Cosmetics is inspired by the real people in the world who see things differently, create beauty, and make their world better. Every part of our brand is dedicated to reflecting the beauty of these people back and telling their stories. Whether it’s a successful publisher of art and fashion reflecting on what inspires her, a young college student from Ghana explaining why she loves concrete because of its imperfections, or the other fantastic women and men we’ve met, SIIA focuses on getting to know them through how they see the world, and especially what they see as their beauty. Beauty is the most personal, unique perspective we have, and buy learning what another person thinks is their beauty, their most personal memories and experiences can be seen. SIIA is truly about seeing others for who they are, and being seen, and sharing that experience with the world.

We believe there's beauty in the world, not just the mirror;

In the heart, not just on the surface;

In the streets; not just on the runway;

In our friends, not just celebrities.

We want to see the beauty that you see in the world, those beautiful things unique to your experience and point of view. The beautiful things you notice. Tell us about those things you find beautiful, and we'll share them through our site & social platforms. 

Sharing new ways to experience beauty, what's more beautiful than that?  

 

-OUR COMPANY

SIIA IS AN AMERICAN BEAUTY COMPANY, FOUNDED IN 2019 BY A SMALL TEAM OF ENTREPRENEURS AND BEAUTY EXPERTS WITH A MISSION TO BRING THE HIGHEST-QUALITY LUXURY COSMETICS TO THE GREATEST NUMBER OF PEOPLE. BECAUSE WE BELIEVE IN THIS FUNDAMENTAL TRUTH: EVERYONE DESERVES BEAUTY.

 

LUXURY MADE BETTER

 

 

— OUR LUXURY

LUXURY IS EASY TO RECOGNIZE BUT HARDER TO DEFINE. IT'S A FEELING OF BEING TAKEN CARE OF, MAYBE EVEN A LITTLE SPOILED. BUT WITH SIIA PRODUCTS, IT'S ALSO A MATTER OF INCREDIBLY HIGH QUALITY, AND A NEVER-CUT-CORNERS APPROACH TO MANUFACTURE. IT ISN'T A MATTER OF INACCESSIBILITY (AFTER ALL WHAT'S MORE LUXURIOUS THAN SLEEPING IN ON A SUNDAY?), BUT IT IS A MATTER OF HARD WORK, EXPERTISE, AND GENUINELY NOURISHING, LONG-LASTING FORMULAS. THE WORLD'S BEST-KNOWN LUXURY COSMETICS ARE MADE IN THE SAME LABS AND FACTORIES WE USE, TO THE SAME EXACTING STANDARDS. WE WANT TO MAKE THE BEST, AND WE WANT EVERYONE TO BE ABLE TO ENJOY IT.

 

EVERYONE HAS A BEAUTY THEY
CAN CALL THEIR OWN 

 

A FLOWER, AN OPEN SKY, A MEMORY, A GESTURE. WE'RE IN THE BEAUTY BUSINESS, BUT FOR US THAT MEANS SO MUCH MORE THAN OUR PRODUCTS. WE LOOK FOR BEAUTY THROUGH THE EYES OF THE PEOPLE WHO INSPIRE US, THE BEAUTY THEY SEE BUT OTHERS SOMETIMES MISS, THE BEAUTY THEY BRING TO THE WORLD, ENCOURAGING US TO BRING OUR OWN. WE SEE BEAUTY IN THE SURPRISE AND DELIGHT OF OUR EVERYDAY LIVES. WE SEE BEAUTY IN THE WORLD, NOT JUST IN THE MIRROR. WE SEE BEAUTY IN THE HEART, NOT JUST ON THE SURFACE. WE SEE BEAUTY IN THE STREETS, NOT JUST ON THE RUNWAY. WE SEE BEAUTY IN OUR FRIENDS, NOT CELEBRITIES. WE SEE BEAUTY IN SHARED EXPERIENCES, NOT EXCLUSIVE PARTIES. WE SEE BEAUTY IN OURSELVES THE SAME WAY WE SEE THE BEAUTY IN NATURE.


WHAT'S YOUR BEAUTY?